Crazy is a compliment - Interview with Linda Rottenberg

The most valuable backer you need? Yourself

And you are the hardest backer you will ever have to  win
You can’t convince others if you cant convince yourself
Don’t make Pre-Roger Banister mistake – Thinking that it can’t be done,  so why even try?
Contrarian by definition means that o Others will not believe in your ideas

Enrolling People – aka Stalking

Stalk customers
Stalk allies
Stalk competitors
Stalk gatekeepers
Story of hiring chairs for Endeavor

Minnovate – You don’t need big Innovations to make it big!

Most entrepreneurs don’t have big ideas. They just have lots of small ideas.
Sometimes all we need is a small pivot, not a massive change

Circle of Mentors

You can’t have 1 mentor

You need different mentors for different aspects of the business
Get yourself a Simon Cowell – a tough-talking truth teller
Most entrepreneurs need a cold shower
Listen especially close to suggestions you initially disagree with

Cut the chord

At some point, you have to move on. The mentor has served the purpose
They can be peers – like Masterminds, YPO or EO
Mentor back – Give to those behind you

How to find Mentors?

They are in your circle
The real problem? They don’t know you are looking
Tell those around you that you need a mentor
When the student is ready, the master appears

Important Links

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